NIKA watch with history. The company unites 700 employees, producing and selling 300 thousand jewelry watches, souvenirs and gift products per year. The brand's products are distributed in thousands of jewelry and watch stores in Russia and neighboring countries.
According to the founders of the company, the main pride of the brand is the spirit of innovation, ambition and enthusiasm of the employees.
Content:
- Brand history
- Popular collections
- What is important to consider when choosing
- Be on trend in 2021
- How to distinguish from a fake
Brand history
NIKA is the flagship of the Russian watch industry. The history of the company began in 2003. The manufacturer does everything to make a product marked “Made in Russia” associated with quality and reliability, just like half a century ago.
The enterprise adopted the experience and knowledge accumulated in Soviet times - the developments of the most famous plants "Polet" and "Slava" were continued.
At the same time, the manufacturer actively introduces new technologies, implements interesting design solutions, of course, remains faithful to the main thing - high quality standards.
Advantages and disadvantages
Of the advantages noted by customers:
- Watch reliability - the factory-patented case-in-case technology really inspires confidence.
- A wide selection - the official website presents many collections - basic, premium, exclusive.
- Opportunity to choose jewelry watches from 4000 rubles.
- It is noted that NIKA watches give presentable appearance.
Minus - there are complaints about the service department.
Variety of models
On the official website and in stores, there are men's and women's versions of gold, silver watches inlaid with precious and semiprecious stones.
The company sells pens, bracelets and straps, souvenirs.
Popular collections
Collections Celebrity, Lady, Ego, Gentleman, Mystery, Viva, Slimline, Exclusive are in high demand.
The Celebrity collection will appeal to those who are used to being in the spotlight. The models of the line are distinguished by a spectacular design, inlaid with precious stones, perfectly complement the image, giving it status. The line includes mechanical models. The Celebrity collection is the only one represented by both quartz and mechanical products.
The Lady collection pleases with laconic women's models, restrained, versatile and, of course, technically perfect. To create a collection, designers use muted shades, choose laconic forms. The products are ideal for successful, self-sufficient, happy women.
In the Ego line you will find so-called modern classics for stylish people.
Gold watch
Gold watches are most popular with customers. Watches Slimline, Lady, Mystery, Celebrity, exclusive models are made of gold.
Prices
The cost of NIKA watches varies widely from 4,000 to 860,000 rubles. They select both budget options for silver items with a laconic design (pay attention to the VIVA collection) and models from the premium segment.
The latter are exclusively handmade. The design is complex and original. Universe watches deserve special attention - they are unique, complex and original. The back cover is transparent.
The dial is an image of a planet as viewed from space. Details are detailed, shimmer with silver, gold and diamonds. The movement is one-hand, made on the basis of the Swiss movement.
What is important to consider when choosing
When planning the purchase, determine the desired style, decide what kind of mechanism you are interested in.Decide on a budget, material.
Let's start with style
It is necessary to think not the cost and materials of the product, but the style. We compose an image, complement it with decorations. We put this point first, it is inappropriate, for example, to purchase an unusual model that will not fit into the wardrobe.
To simplify the task, it is worth dividing the looks into outfits for special occasions, business clothes and loose - everyday.
What images should you choose for?
Quartz or mechanical
Quartz is powered by batteries, which are changed every few years. Quartz watches are more accurate than mechanical watches, and the cost of such a movement is cheaper.
The work of a mechanical watch is carried out by the energy of a wound spring.
A mechanical watch is powered by a wound spring. Manual mechanical watches wind up every 2 days, automatic machines do it themselves.
How much are you willing to spend on hours
You've heard that the cost of a watch should be equal to your monthly income. First, we make money on the image, after - the image works for us.
But in fact, the cost should not upset - let the soul rejoice at the acquisition, and not mourn the money spent.
Focusing on a budget of 5,000 rubles or more, you can buy a silver watch. From silver and gold - from 25,000 rubles, gold - from 29,000 rubles.
Men's will cost more - each category is about 5,000 rubles.
Of course, if you are planning to purchase a reliable assistant who will delight you season after season.
We select materials
Often, the choice of material is put in the first place, and this is where the mistake lies. First of all, the accessory should be in harmony with the style of the owner, and today watches from any materials look great if they are made with high quality.
Therefore, when deciding on the material, personal preferences and compatibility with other elements of clothing and accessories should be taken into account.
The advantage of jewelry watches, of course, is that they are able to emphasize the status of the owner.
Functionality
Among NIKA watches there are models with a second time zone, chronograph, power reserve indicator.
All these functions can be very useful for people of different professions following different lifestyles.
Be on trend in 2021
First of all, as noted earlier, you should rely on your own style. As for trends, modern classics are especially relevant for 2021 - laconicism, functionality, elegance, coupled with sports elements.
For women, sophistication and sophistication are in trend - graceful forms, thin bracelets or straps, and inlaid with stones will add chic to the image.
Discreet, laconic wrist options made of precious metals will be an excellent addition to an evening look. In order not to choose between silver and gold, it is worth purchasing BIKOLOR, then you can easily combine them with both metals in accessories.
Monoblocks, unisex models in a conservative design also remain relevant.
For young people, functional, sports versions are trendy.
Experiment, familiarize yourself with the catalogs, and you are sure to find the best option for yourself.
How to distinguish from a fake
Pay attention to details:
- The material of manufacture, how the metal was cast, what types of polishing were used, what is the weight of the product (can be compared with the official data), are there any traces of glue.
- Take a closer look at the various labels, fonts - they should not differ from the original ones.
- The back cover should have a branded engraving.
If you disassemble a fake, you will find a mechanism of unknown origin, not understandable, disposable.
Beware of counterfeits - buy in specialized stores or on the official website. The complex must have all the components, including the product passport.
Do you need special care
Like any other piece of jewelry, jewelry watches require proper care.
To keep your product happy for longer, consider the following guidelines.
Taking proper care of your mechanical watch
Mechanics are more complex than quartz, and therefore require more attention.
Many people choose a quartz movement, but historically, mechanical ones are more prestigious and status, although you need to take care of them more.
Prevention is necessary at least once every couple of years.
If the plant is manual, of course, you need to start it yourself. It is very important to do this regularly so that you do not idle just like that. Prolonged downtime leads to thickening of the lubricant in the gears. In addition, you must start at the same time every time.
Read the plant manual carefully. Do not press hard on the crown. Wind clockwise or counterclockwise according to the principle of operation. All this, as well as the required number of revolutions for each specific model.
If we are talking about self-winding mechanisms, then everything is simpler - they take care of themselves. However, if not worn regularly, they will quickly stop. Winders will help maintain the power reserve, which will make your life easier.
Silver and gold can darken, so if necessary, you can use special compounds to restore the original appearance of the metal.
The brand composition and fabric can be purchased at the official online store or in offline stores. Don't forget to take care of precious metals, this is very important.
How to care for quartz
Quartz crystals are easier to use, there are less worries with them, however, they also require attention, in particular, for the operation of the battery.
If you start to rush or lag behind, you should immediately change the battery. You should not wait until they stop. If the accessory is in a hurry or lags behind, you can assume not only a problem with the battery, but also a problem with the mechanism itself. However, it is more often the case in the battery.
When the time has come to change it, contact an authorized service center - not only will the battery be replaced, but the mechanism will be checked at your request, which will also become a preventive measure, as in the case of mechanics.
Let's draw your attention to the fact that you need to contact authorized services, where specially trained specialists work, installing the correct batteries.
To prevent the battery from being wasted, you can stop the clock if you do not use it for a long time. To do this, it is enough to move the transfer head to the position of transferring the arrows. But this rule does not work for all models, as is usually stated in the accompanying instructions for the product.
The method can lead to a rapid drain on the battery. If the crown is open, the watch is exposed to moisture, dust, etc.
Choose quality accessories, invest in a product made with a soul, behind which are bright, ambitious ideas!
Perhaps NIKA is one of such domestic manufacturers.
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